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Our Story

A young French watchmaker, a workbench, and one belief: a great automatic watch should be yours to design.

Chrono Mod in numbers

54,000+Designs created
100%Built to order
2-yearWarranty
WorldwideShipping

How Chrono Mod began

2023

It started on a workbench in Brittany

In 2023, I assembled my first automatic watch by hand, in my room in Brest, France. No training, no mentor — just online videos, endless trial and error, and a fascination that never left: choosing every component, assembling the movement, watching a mechanical piece come to life.

Day 28

28 days of silence, then everything changed

When I opened the online store, the first weeks were brutal: 28 days, not a single order. Then one morning, the first one came in. I ran downstairs to tell my parents and nearly fell down the stairs — then stood frozen for ten minutes, shaking. I have never forgotten that feeling.

Today

Chrono Mod today

Today, Chrono Mod is a French brand built around one idea: a watch that is truly yours. Every piece is assembled to order in our partner workshop — no mass production, no shelves of stock. Just your configuration, built for you.

Designed in France. Genuine Japanese Seiko automatic movements. 316L steel, titanium and forged carbon.

Made yours

Your design, your rules

Designed by you, down to the detail

Dial, hands, bezel, strap, engraving — build your watch in our real-time 3D configurator and watch it take shape as you go. Over 54,000 designs created so far, and no two alike. Yours is assembled to your exact specification and sent only to you — the creative freedom the big houses never offer.

Made to order

How your watch is made

No stock, no mass production. Your watch only exists once you design it.

Configure

Build your watch in our real-time 3D configurator: case, dial, hands, strap and engraving.

Assembled by hand

We put your exact configuration together to order in our partner workshop. No stock, no assembly line.

Quality-checked

Every piece is water-tested and timed on the bench before it leaves us.

On its way

Shipped worldwide, ready to wear. Designed in France, built only for you.

Built to order

A few of our creations

Every Chrono Mod is configured by the person who will wear it. Hover to explore a few.

Depth, dialled in
OCEANMASTER

Depth, dialled in

A dive-ready automatic in 316L steel, built to be worn hard and read at a glance.

Configure this →
Built to be worn
DEPTMASTER

Built to be worn

316L steel, sapphire crystal, screw-down crown. A diver made for real life, not the display case.

Configure this →
Your dial, your way
DEPTMASTER

Your dial, your way

Same dive-ready case, configured down to the detail: bezel, dial, hands and strap.

Configure this →
No two alike
DEPTMASTER

No two alike

Every DeptMaster leaves the bench built to one owner's taste. This is one of them.

Configure this →
Made for her
LADY DATE

Made for her

A refined automatic, sized down without compromise. Same Seiko movement, same finish.

Configure this →
Dual-time, your way
GMT

Dual-time, your way

A 24-hour bezel and a true GMT complication, configured end to end.

Configure this →

Lino Vitale-Durand

Still me on the other end

I'm Lino Vitale-Durand, and I still answer your emails and WhatsApp messages myself. Chrono Mod is not a big watch house — it is a brand built with method by someone who would rather have his hands in the gears. When you write to us, you are writing to me.

Lino Vitale-DurandFounder of Chrono Mod

REAL CUSTOMERS

REAL WATCHES, REAL WRISTS

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Your turn

Now build the one that's yours

Start from a model, make it unlike anyone else's.

Open the configurator

Seiko automatic movement · Sapphire crystal · 2-year warranty · Ships worldwide

Talk to a human

Get in touch

A question before you build? Write to me directly — I answer myself.

For after-sales support, email us directly. We usually reply within a few hours.